Mantraband had a loyal customer base for its simple, elegant, inspirational jewelry. The next phase of growth relied on expanding their reach to drive sales among new audiences.
Grow online sales among yet-untouched consumer segments – men and sports fans.
Scale the brand’s digital and promotional presence in the Atlanta metromarket area.
Radio remotes at select MLB Braves games with promotional offers.
Deployed people-based marketing campaign including targeted display ads, mobile, email, geofencing, and retargeting.